Manheim dealer customers can now get their own ‘concierge’
In 2018, Manheim’s Digital Marketplace helped make more than 2 million vehicle sales to digital buyers.
Now, as part of Manheim’s $100 million investment in expansions to its Digital Marketplace through 2019, the company is offering a new service that teams dealers up with what it calls “a dedicated expert” to help them sell vehicles through the digital wholesale marketplace.
The new service is called Manheim Express Concierge, which allows dealers to list their vehicles with the digital tools and turn inventory quickly while maximizing profits, all from their dealership lots, according to the company. As part of Manheim Express Concierge, specialists offer end-to-end service, including performing the legwork on listing vehicles and consulting with clients on their wholesale strategies. All of that work saves time for the dealer, according to the company.
U.S. dealers participating in the program will now have the optional benefit of a Manheim Express specialist visiting their dealership to capture inventory they want to wholesale. The specialist will use the Manheim Express mobile app to record details such as VINs, extensive vehicle condition and photos using 360-degree imaging technology. The specialist, working with the dealer, finalizes listings with additional disclosures or announcements and recommends pricing and channel options based on each client’s goals.
“We know the digital marketplace can offer tremendous benefits for dealers to more efficiently run their businesses, but we also know dealers are already strapped for time,” Manheim vice president of offsite solutions Derek Hansen said in a news release. “Our specialists literally meet dealers where they are and offer expert assistance on dealers’ overall wholesale strategies, from listings to financing and, when needed, transportation. It’s all part of the full-service consultation our experts are uniquely equipped to provide our clients.”
The company launched Manheim Express Concierge in select markets last fall and nationally in the first quarter of 2019. Now with coverage from coast to coast in all major markets across the U.S., the service requires no upfront cost by dealers.
Manheim also launched a Seller Desktop experience, which it says is designed to help dealers make faster, smarter decisions about their inventory. The enhancements provide a snapshot to sellers of overall inventory and offerings. They are grouped by key statuses and actions to help move the decision and next steps more quickly. A Manheim Express “mini-dashboard” with a quick list of inventory and actions will also be on the seller dashboard inventory homepage and search results pages.
Source: Auto Remarketing